Fifty small businesses. One person. One year.
Small fixes for everyday annoyances that nobody else is solving.
A StrideShift and d-lab initiative
The Hustles
Belty Clips
Keeps the loose end of a belt flat.
Small Reasons
Puzzles that help children reason.
Your hustle here
The next card is free.
A hell
A big, painful problem. Big companies are already on it.A heck
Small, daily, ignored by everyone. This is where we work.Fifty small ones, not one big one
Most business advice says: find one big idea and put everything into it. We turn that around. One person starts fifty small businesses in a year, each fixing a small, everyday annoyance for a small number of people.
Nobody can tell in advance which small product will sell. When each attempt takes a day or two, you can afford many. The ones that sell are kept and improved.
R100 × 100 people = R10,000
Then × 50
Most will earn very little and a few will do well. None has to be a big success, because together they can add up to a living.
The Makers
- A website in a day. A shared AI builder makes it.
- Payments the same week.
- An AI helper watching all fifty hustles.
- Pictures and films from StrideShift.
- People behind you: shared tools, ideas and first customers.
Our Rules
- Real value. Worth what people pay.
- Never take advantage of anyone.
- Pass it on to the people around you.
- Share what you learn, including what failed.
- Be open that we back each other.
The first group is forming
For young makers who have finished a digital skills course.
Talk to StrideShift or d-lab